Riddhi Biotech, online and easy to reach.
Riddhi Biotech Research Solutions supplies lab products and genomics services to research labs across India. Its production website and the pipeline that turns a requirement form into a row in a Google Sheet the team can work from were built by Ishu Kumar for his brother's business.
- Business
- Riddhi Biotech Research Solutions
- Business
- Lab supplies and genomics services, Delhi NCR
- Delivered
- Website, lead pipeline, search basics, performance
- Runs on
- Cloudflare Pages, Pages Functions, Google Apps Script and Sheets
The problem
Many products and services, no clear home online.
Riddhi Biotech offers lab consumables, chemicals, reagents and instruments, plus genome sequencing and data analysis support, all through one point of contact.
The website had to make that whole range easy to scan, show how the team supports a research project, and give labs a simple way to send a requirement or ask for a quote.
The website had to
- Show every product and service, grouped by research area.
- Explain how sequencing projects are supported, step by step.
- Turn a visit into a requirement the team can act on.
What the client got
Everything a lab needs to reach the team.
-
Production website
An easy-to-read site that presents products and genomics services by research area, live at riddhibiotech.com.
- Cloudflare Pages
-
Contact and quote flow
A requirement form that posts to a Cloudflare Pages Function, which relays it to Google Apps Script and appends a row to a Google Sheet with a status column (New, Contacted, Quoted, Won, Lost). Email, phone and WhatsApp stay as alternatives.
- Pages Functions
- Apps Script
- Google Sheets
-
Search basics and speed
Page titles, descriptions, social previews, structured data, sitemap and robots rules, plus WebP images and a static build with no framework.
- Structured data
- WebP images
-
Content for eight research areas
Product categories, a four-step genomics support process, a sourcing-network section and an About page, written so a lab can scan the range quickly.
- Static HTML and CSS
How it works
Visit to requirement in three steps.
- 01
Browse the range
Products are grouped by research area: molecular biology, sequencing, bioinformatics, consumables, chemicals, instruments and more.
- 02
See how projects are supported
The genomics section walks through consultation, workflow planning, service coordination and analysis support.
- 03
Send a requirement
A short form asks for the requirement type and details, with email and WhatsApp as alternatives.
See it live
riddhibiotech.comThe production site, live today. Open it in a new tab and try it the way a lab would: browse the range, then send a requirement.
Tools and services used
- Cloudflare Pages
- Cloudflare Pages Functions
- Google Apps Script
- Google Sheets
See it running, then let’s talk.
See what something like this would look like for you and your business, and what it would take.